Watch Sarah Proctor’s moving video for “Tired”
Today, UK singer-songwriter, Sarah Proctor, releases her brand-new single entitled “Tired” along with the music video. The track is an emotionally driven, highly relatable break-up song. It is undoubtedly a continuation of Sarah’s signature mellow style with passionate vocals and heartfelt lyrics over a soft production. This time, backed by several string instruments, adding another layer of intensity to the already powerful ballad. “Tired” is available now at all digital retail providers via Foundation/Geffen Records.
Sarah says about the track, “’Tired’ is inspired by every person who loves to a fault, when you excuse someone’s behavior because you want so badly for this person to be who you want them to be and who you originally fell in love with. But sometimes, things change, and people change, and you become tired of excusing that person’s behavior. It’s about noticing when someone’s making you more sad than happy.”
Simple, beautiful, and captivating, the music video for “Tired” is centered around a live performance with visuals that are stripped back and raw. The video begins with close-up, intimate shots of Sarah performing. As the track intensifies, the visuals progress, showing more of the setting and accompanying musicians. Sarah eventually makes her way up to a smoky rooftop overlooking the London skyline to finish out her performance with her band surrounding her. With free-flowing visuals and a brutally honest performance by Sarah, the music video for “Tired” perfectly complements the drama and emotion that the song evokes.
About Sarah Proctor
UK-born singer and songwriter, Sarah Proctor, hails from the small town of Billingham and possesses a singular ability to project feelings translucently in between sparse guitar chords and minimal production. Inspired by Lana Del Rey, Adele, Daniel Caesar and Coldplay, she quietly cultivated a style of her own. She came out at 19-years-old and ended up in Los Angeles where the gay community is super prevalent, and it helped her embrace that side of her even more. She signed a publishing deal with Downtown and released her independent debut EP Show Your Love in 2020. Quietly stirring up buzz, Atwood Magazine described the single “Lay Down” as “a track that will get you in your feels, in all the right ways,” and Wonderland Magazine raved, “Poised for success, Proctor’s artistry certainly follows in the footsteps of those she’s influenced by.” In 2021, Sarah landed a major label deal with Geffen Records and introduced her next chapter with her previous singles “The Breaks” and “Lost”. The music video for “Lost” is especially important to Sarah, as she is a member of the LGBTQIA+ community and the video was inspired by the emotional struggles she experienced growing up in a small town while discovering her sexuality. Most recently, she released her single “Worse,” which received critical acclaim from The New York Times. Sarah says, “I hope to be someone people can relate to through my music and lyrics. I want to create a safe space within my music and at my gigs where people can be totally free to be who they are and celebrate that.”
picture by Ashlea Bea
FOLLOW SARAH PROTOCOR