“Los Angeles rock quartet NEW EViL’s latest video features a full-on fight scene in the style of hit action film Atomic Blonde. In the clip, lead singer Sophia Anita Reyes—a real-life trained martial artist— battles thugs to the propulsive track “Pale Skin Latin Girls” off the group’s A Witch Shall Be Born album.

The fighting video concept was a longtime passion project for Reyes, who also combines her love of martial arts with music on stage by kicking and punching her way through the group’s high-energy live shows. Says Reyes, “My aggressive stage style seemed to inspire others so I thought, this is something I have to create next.”  With the help of her boxing enthusiast brother, Jeremy, and the video’s director, Jaime Reed, Reyes was able to bring her vision to life.

The music video continues a story first established in NEW EViL’s previous video, “The W.”
In that video, the band stumbles upon a crystal that awakens a powerful witch (played by Reyes) who is trapped inside of a tomb by a mysterious Man in Black. The new video reverses the scenario: the band has now been kidnapped by the Man in Black and the witch, along with her magic crystals, has to fight her way through an abandoned warehouse riddled with thugs in order to free her band.

Although the story is fantasy, the video has an empowering message aimed at the real world. “[Doing a fight scene] was a childhood dream come true for me,” says Reyes. “Everyone on the crew and in my band was so supportive. No one ever doubted me because I’m a girl and that’s very much what NEWEViL stands for.” 

“Pale Skin Latin Girls” is is the latest single of the album A Witch Shall Be Born, released at the beginning of 2017.

Upcoming shows

October 21st – The Monster Mash: A Halloween Arts & Music Festival at Garden Amphitheater, California.
October 28th – Haunted High w/ Ramona Hammer, SP/BH and Velvet at The Hi Hat, Long Angeles.